When you look at the corporate glass towers, co-working warehouses and small businesses around the world, the current model of how work is being organized starts to fail, accelerated by the recent economic crisis.
The notion of having to fit into mutually non-sustainable long-term relationships doesn’t work anymore. No matter if you’re young and can’t grasp the very nature of years in the same 9-to-whatever pigeon hole, or older and see the promise of life long constant employment fading away: It’s not what you’re looking for and certainly not what you expected. And why should it?
Work wise, the i|nput as well as the o|utput are often flat out broken. Things got so overly complex that a static workforce can’t possibly have the breadth to keep the company moving forward. And even the best employers have a hard time providing single jobs that are sufficiently engaging to find, motivate and retain the talent they’d need. And yet we keep cramping work into those years long relationships in the hope that it magically will get better.
It won’t. Even when the economy recovers, we won’t get back to the old normal. And that’s a good thing, and the biggest opportunity to reinvent a new, better normal.
work.io does exactly that. We offer a platform that lets you split up complex work into smaller, interesting and portable units. We then take those tasks and distribute them to the best people around the globe, creating an ad-hoc team that is not only capable, but really likes to get exactly those things done. And once results are in, you’ll get them back in one cohesive way.
Companies will be able to, starting with research, get things done more effectively than ever before. No more futile googling around for ages, clogging your staff with things that they don’t have the bandwith or expertise for. No more global procurement hell. Just the stuff you need from the best sources around the globe, faster and better than the opaque chains you rely on now.
Our platform also enables individuals and teams to market, sell and provide their expertise to businesses around the world. Real-time communication and 100% transparency in both directions included. The stream of tasks to pick from always keeps adjusting itself to your personal background, experience and passions.
So far the web disrupted so many industries by removing middlemen and gatekeepers. But the collaboration platforms, semantic searches and other platforms thrown at organizations didn’t do the job when it comes to knowledge work. Just changing the tools isn’t enough, we have to change the very rules and the game itself.
With a team that includes serial entrepreneurs, ycombinator alumnus and some of the finest designers and developers, we’re all set to do exactly this. Your participation is what turns readiness into action. So just sign-up, engage on Quora or just stay in touch for now via Facebook or Twitter.
Great to have you on board and looking forward to the ride.
Also see our previous ReadWriteWeb guest post The Long March from Crowdsourcing to a Global Meritocracy and the corresponding Hackernews thread for more information and discussion.